With the demand for timely and detailed information about food products increasing, the answer may lay within our smart phone apps, rather than waiting for legislative changes.
A new wave of barcode-scanning apps are giving consumers increasing power and product information and intensifying pressure on companies to provide information that consumers require, at the purchasing point, in a tailored easy format.
The Sydney Morning Herald article on March 22, named several new apps that provide immediate additional information on food products (termed extended labelling), such as current recall information, an alert for anyone with any special dietary problems or concerns or food allergies, nutritional data, country of origin, GMO labelling, environmental management and halal or kosher certification.
The article lists five food scanning information apps as:
Read more on the SMH article here
All of these apps are being developing and being used to deliver different information about a product on different platforms.
Correct Food Systems can assist with ensuring your product specifications and PIF's can provide consumers with the extended information that may be used in hand at a click!